Mascots & Character IP

Brand mascots and character IP — designed, fabricated, performed, and given an AR twin.

Brand mascots and character IP — designed, fabricated, performed, and given an AR twin. It sits within 5 Miles Lab's experiences & events practice and is delivered by one integrated team across seven markets across Asia, so strategy, production and technology stay joined up instead of handed between vendors. Typical engagements cover mascot & character design, costume / model fabrication, event performance, AR / digital mascot and character IP & merch. The promise is simple: one character — physical and digital.